A report recently released by Mobile Commerce Daily suggests that the segment of consumers known as “millennials” are the most likely group to engage with brands through mobile devices and smartphones. This group is the most susceptible to mobile marketing and companies are trying to figure out the best ways to appeal to them. The…
DetailsMobile Advertising platform Flurry has released new data about mobile app users, and none of it is too terribly surprising. The statistics continue to show that app users are spending more and more time accessing mobile data, and that mobile apps are the way of the future for most successful businesses. A new term…
DetailsExperts in the industry are suddenly throwing around the term “mobile app revolution”, saying that the unprecedented explosion of the mobile app market is comparable to the industrial revolution. It seems mind-boggling, but it’s true. The numbers don’t lie. Nearly 103 billion apps were downloaded last year, which was up by 59% from the previous…
DetailsDo my small business really need a branded mobile app? It is, without a doubt, a fact that branded mobile apps are the most powerful tool you can have at your disposal as a small business owner. If you haven’t got an app on offer to your customers yet, you are missing out on something…
DetailsMobile apps have changed the landscape of many industries, and the entertainment / hospitality business is no different. If you own a nightclub or bar, you definitely should be looking into going mobile. Getting a mobile app could mean serious revenue for your business. A mobile app can do all sorts of things for your…
DetailsIf you’ve recently decided to develop a mobile web or native app for your business, you’re likely considering all the costs involved. There are definitely many costs, but the good news is that you can save money when you choose to build your apps with the XPLORION Apps platform. We offer fixed pricing and a…
DetailsOne of the main reasons so many companies are choosing to offer apps is so they can promote and market their business to draw in more customers. One really great way to utilize your app for that is to offer coupons for your customers. XPLORION Apps gives you the capability to send coupons, push notifications,…
DetailsNo one can deny the rapid rate in which Mobile Commerce is growing, we know that 32% of Online Purchases Are Made With A Mobile Device. A recent report from comScore showed that online retail spending had grown by 14% last year, while total consumer retail spending had only grown by single digits. At the…
DetailsWhy Mobile Food Ordering for your customers Do you have a drawer devoted to restaurant menus somewhere in your house? When it’s time to order dinner for your friends and family, do you find yourself rifling through the mess, looking for something specific, only to find that the number doesn’t work, the line is busy,…
DetailsMobile Marketing has, in recent years, become a hugely successful way for small and mid-sized businesses to compete with their much larger counterparts. We can show you How To Get Started With Mobile Apps For Your Small Business Marketing . The rate of mobile app marketing growth amongst smaller businesses has grown exponentially this year…
DetailsDo you have an appointment- or reservation-based business? If you’re still making appointments for your clients and customers by phone, by hand or from an appointment book, that’s okay. Companies have been doing this for decades, and it seems to work well enough. But what if you could save your office administrator time with Easy…
DetailsA new report released recently has some truly eye opening information about how people are using their mobile phones. See how Mobile App Usage Increases 6 To 1. According to the report, which was conducted by Flurry, 86% of the mobile time spent by American consumers is devoted to apps. That is six times higher…
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